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Val Lopez

University of Miami Health System
Assistant Vice President, Digital Marketing

Val Lopez currently serves as assistant vice president of Digital Marketing for the University of Miami Health System. Val oversees the execution of all digital marketing initiatives, customer relationship management (CRM), web and mobile development and creating an optimal digital patient experience.

Prior to joining the University of Miami Health System in 2016, he served as the Director, Digital Marketing for Baptist Health South Florida.  Prior to healthcare, he worked in similar positions within the travel and quick service restaurant industries with National Car Rental, Alamo Rent A Car and the Burger King Corporation.